Detail: Circular compass interface with two textual levels.
This strange island continent and its ever dry center and clusters of wooded sea tethered cities is compass confused. ….. European colonizers are forever pointed north and west, pining for California culture or European roots, the indigenous population is pulled towards the center, a home where cartographic directions and menus are irrelevant, and an economic engine and future reality that spins hard, thick arrows pointing east. The rest of the world sees this place, this strange residual of British Empire as down, forever down. Wide and Wildly Branded uses the compass as an interface, a rounded guide to poetic lines. The top and bottom, the north and south textual lines are at odds, contrasts abstract and relationship and directionally confused. The background video was shot while lost, hiking by a creek that turned into two creeks and then four, pathways alike and specific, threatening and alluring enough to entice wandering. Turn and play along a downward compass, the antarctic, the antarctic.